At RISE Travel Institute, we see Sustainable Travel as the following:
To travel to a place and act and behave in a way that leaves no negative social, ecological, cultural, and economic impacts. Sustainable travel means respecting the local people, community, environment and wildlife in the area and using the power and privilege of travel for the betterment of your self-growth while also contributing to local economies and healthy destinations.
"Sustainable tourism should also maintain a high level of tourist satisfaction and ensure a meaningful experience to the tourists, raising their awareness about sustainability issues and promoting sustainable tourism practices amongst them" (UNWTO, 2020)
Tourism is not just a sector, but a dynamic environment in which many systems connect and interact. Regenerative tourism recognises its communities and places are living and complex systems; constantly interacting, evolving, self-organising, efficient, learning, and distinct. Regenerative tourism is a vital ontology and practical model to create abundance, balance, and conditions to support other life, resilience, and contribute to a greater system of well-being.
Regenerative tourism is the radical evolution of sustainability, which aims to shift the tourism industries lens from an extractive model of sustaining social, ecological, cultural, and economic status quo to repairing the damage that has been done by the tourism industry. Through courageous systems change, regenerative tourism is a process of renewal and revitalisation of local and global systems to foster thriving and interconnected systems.
Regenerative tourism is “creating the conditions for life to continuously renew itself, to transcend into new forms, and to flourish amid ever-changing life conditions” (Hutchins and Storm, 2019) - through tourism.